Hailing from St. Louis, MO, Lloyd Nicks is a CCM singer and songwriter bringing fresh sounds to the space. Lloyd has faced a life of adversity, from abuse to profound loss, and his music tells the story of what he's found to be true: the love of God never fails. To that end, his debut single, Never Fail, released in 2020 and spent 20 weeks on the AC Airplay charts. Since then, Lloyd has been consistently building a fan base, releasing compelling songs, and writing for other artists in the space. Most notably, Lloyd featured on Stars Go Dim's release of Authority, Bright's remix of Jireh, and was a writer on Cece Winan's That's My King.